Polestar 2 Pricing Geared To Increase EV Appeal For Australians
Pricing for Australia’s first all-electric model from Swedish electric performance car brand, Polestar, is geared to broaden the appeal of electric mobility in Australia. By delivering a compelling ownership proposition, the new Polestar 2 will raise the bar in the premium electric vehicle segment when it goes on sale in January 2022.
The Polestar 2 electric performance fastback model range will start from $59,900 for the Standard range Single motor and $64,900 for the Long range Single motor. Both single motor variants fall under the threshold for the $3,000 Electric Vehicle Rebate in New South Wales and Victoria, as well as significant stamp duty savings.
The Polestar 2 Long range Dual motor variant headlines the model range, which will launch at a highly competitive $69,900.
Added to the sharp price positioning and the comprehensive product offering, Polestar 2 buyers will also benefit from complimentary 5-year manufacturer warranty, 5-year roadside assistance, and a 5-year service plan.
This announcement is exciting news for consumers who are making the shift to a more sustainable approach to mobility, and seek the quality, design innovation, safety integrity, and performance that is central to Polestar’s DNA.
Samantha Johnson, Head of Polestar Australia, comments: “We are delighted to be able to offer Australian customers such a compelling ownership proposition with our first foray into the Australian market. True to the Polestar brand identity, our aim is to offer a premium, all-electric solution at an attainable level for a great proportion of Australian motorists.
“We know that consumers in our market are very receptive to new technology and have a desire for a high-quality product with superb attention to detail and an engaging drive. We are confident that the Polestar brand experience will hit the right note with Australian EV enthusiasts, and we anticipate that the Polestar 2 with its compelling ownership proposition will attract many more Australians to all-electric mobility.”
The competitiveness of the Polestar 2 launch pricing belies the focus on a design-driven philosophy that delivers the high quality and solid driving experience that sets the all-electric fastback apart. Features such as vegan upholstery, Android Automotive OS-powered infotainment system with Google built-in, and avant-garde interior and exterior design, are all clear hallmarks of the Polestar 2. Constant development also means that new features and system upgrades can be deployed via Over-the-Air (OTA) updates, without the need to visit a service point.
Polestar will offer a direct-to-consumer online sales model supported by the physical retail presence of Polestar Spaces and Destinations. The brand aims to have representation in various cities around Australia from early 2022, which will enable customers to experience the Polestar 2 in person, supported by Polestar Specialists.
To simplify the digital customer journey, Polestar has kept optional equipment simple and effective in three curated equipment packages – Pilot Pack, Plus Pack and Performance Pack – along with a handful of single options that include metallic paint, 20-inch alloy wheels and ventilated Nappa leather (requires Plus Pack).
The Pilot Pack provides enhanced safety and driver assistance features, such as Driver Assistance with Adaptive Cruise Control and Pilot Assist, a 360-degree surround-view camera, and Driver Awareness including Blind Spot Information System (BLIS) with steering support, Cross Traffic Alert with brake support, Rear Collision Warning and Pixel LED headlights with LED front fog lights.
The Plus Pack includes high-level, premium equipment such as a full-length panoramic glass roof, premium Harman Kardon audio system with13-speakers, WeaveTech vegan upholstery, Black Ash deco panels, fully electric heated front seats with memory, heated rear seats, heated steering wheel and heated wiper nozzles.
The Plus Pack also includes a heat pump, which reduces the need to use valuable battery capacity to prepare and sustain the cabin climate. The system uses ambient heat, as well as residual thermal energy from the drivetrain, to reduce energy requirements for climate control by as much as 50 per cent. In colder weather, and most effectively between 5-15 degrees Celsius, as much as a 10 per cent improvement in range can be achieved.
The Performance Pack is available for the Long range Dual motor variant only, and includes adjustable Öhlins dampers, Brembo brakes, forged 20-inch alloy wheels, and signature ‘Swedish gold’ details inside and out.
Variants & Pack Pricing
|Standard range Single motor||$59,900|
|Long range Single motor||$64,900|
|Long range Dual motor||$69,900|
|Standard Range Single Motor||64kWh||165kW
|17,1 kWh/100 km
|Up to 440km|
|Long Range Single Motor||78kWh||170kW
|17,1 kWh/100 km||Up to 540km|
|19,4 kWh/100 km||Up to 480km|